Smith & Associates Insurance of Thudner Bay

Insuring Your Peace of Mind Since 1946


Personalized, Professional Service

That's exactly what you get at Smith & Associates Insurance. Part of that is because we are your Ontario insurance broker. Rather than be tied to one family of insurance policies, our brokers can choose from a variety of different insurance policies that fit your needs. We go out of our way to make it personal, working closely with you to find exactly the right coverage, and understand its implications.

We are professional insurance advisors. We sit down with you to review your insurance needs and present you with options. Whether you're insuring your home, your car, your recreational properties and vehicles, or your business, Smith & Associates can provide accurate insurance quotes and recommend the best fit of coverage and premiums available.

We'll work with customers every day to create custom solutions to meet their unique personal and business coverage needs that fit within their budget. We also offer many specialty insurance plans like classic car insurance, pet protection, boat insurance and luxury home insurance – anything to make sure you are fully protected.

It’s what we’ve been doing since 1946.

Meet Our Team of Professional Insurance Brokers and Advisors

We know that insurance is not top of mind for most people – that is until you need it. At Smith & Associates, we make getting your insurance as easy and painless as possible. Our friendly staff will listen to your needs, give you a range of options in everyday language, and get you the best coverage possible at a fair and reasonable price.

When you call a Smith & Associates Insurance broker, you are guaranteed to receive warm, personalized service that keeps your unique needs, goals, and circumstances in mind. Our brokers are here to help you with any of your home insurance, car insurance, travel insurance, recreational vehicle insurance or commercial insurance needs.

Meet Our Team >>

Contact a Smith & Associates Insurance Broker >>


Lorne A. Smith opened Smith & Associates Insurance in 1946, then known as E.L. A Smith Agencies. Since then the company has grown by helping residents of Northwestern Ontario buy home, auto and business insurance. Our name changed to Smith and Associates, and in 2008, Mary Ann Chicorli and Greg Jarvis took ownership of the firm jointly with Equisure Financial Network.

Today we have over 15 licensed brokers dedicated to carrying out our mission; to provide our clients with the best coverage possible at a fair and reasonable price. We continue to operate one of the largest and most trusted insurance brokerages in Thunder Bay and Northwestern Ontario.

Find out more about our home insurance, auto insurance, recreational vehicle insurance or commercial insurance services, or give Smith & Associates Insurance a call today. Our insurance brokers are standing by, ready to help you compare insurance plans to find the best plan to fit your personal insurance and commercial insurance requirements.

Smith & Associates Insurance is a member of the Registered Insurance Brokers of Ontario (RIBO), the Insurance Brokers Association of Ontario (IBAO), and the Insurance Bureau of Canada (IBC).